EVENT

toi.world™ by TOI AGENCY /  by JoFF Rae

toi.world™

INDIGENOUS ARTISTS PLATFORM

Indigenous Artists Registration - toi.world™

Empowering Indigenous Artists through Augmented Reality and Storytelling

toi.world™ is a groundbreaking platform that aims to empower and promote indigenous artists by harnessing the power of augmented reality (AR) and storytelling. With its innovative AR+artist™ and AR+story™ apps, digital installations, and web-based content management system (CMS), toi.world™ offers a unique space for indigenous artists to showcase their art, share their stories, and connect with a global audience. By combining cutting-edge technology with traditional indigenous knowledge and artistic expressions, toi.world™ creates a transformative experience that bridges the gap between the physical and digital worlds.

LA DE DA 2014 - a new cultural tradition that never happened... /  by JoFF Rae

2014. Well, actually, 2013 this proposal went to Council. 10 years ago!

A very excited Council… then the wheels fell off when the administration couldn’t see the “value” in the event.

Creative Director on this was Philip McDougall. At the time Philip was EVP Creative in New York for the prestigious Global Experiential Marketing Agency Jack Morton Worldwide & was rebranding San Francisco Bay Area in preparation for Super Bowl. He had been Creative on some of the largest broadcast events of the new century including Melbourne Commonwealth Games & Beijing Olympics as the head Creative of JMW Australia… he was home on a rest while waiting on his new position with another global giant & we decided to put our heads together to make something to celebrate our home town…

We aimed to show Wellington as vibrant & exciting to the world. Not celebrating ourselves to ourselves. Allowing others to celebrate us, our city & our place in the World - if only for the fact we are the first capital city to see the New Year!

We did this to instil some pride in our children for our home town & partly because we could. I mean, he was very capable & Wellington couldn’t afford him (something I said as we parted Council). There was no personal gain for us. Sure we each have a son at Victoria & I even have a son who works at premium digital agency Paperkite as a Product Owner & Designer, but he lives in Christchurch. All our other kids live overseas or Auckland or Christchurch & don’t see Wellington as “home” like we do.

Philip is now Creative Director at Google in San Francisco. He’s accomplished lots! He makes events & brand engagements that the World notices. So much it’s crazy! Phil was once in a pipe band with Mu from Fat Freddy’s Drop & Ashley Bloomfield from… well I’m going to say daily lockdown updates. Those guys are big news to us. Phil is next level. Phil does this stuff on a large scale… & we can’t afford him.

My business has evolved. Our production company has been providing the same production every year to Waitangi Day at Waitangi Park with every opportunity to improve but despite our efforts its been allowed to get stale. We didn’t tender this year & no one asked why not. The now Auckland based business has morphed in to a nice operation that tours constantly & looks after Parris Goebel & Palace Dance Company including international tours even Dubai EXPO2020 last year. We did a couple of stages at Homegrown this year - 21 years of that Waterfront event. Last year we reformatted Waitangi Day for a red light hybrid streamed event that just demonstrated our ability to effect change. The production company has out grown me but is still part of our bigger operation that as mentioned is based in Auckland now & we are about to share an office.

I’m shifting our digital immersive media business out of Wellington this month moving HQ to Auckland & operations overseas. Our digital business has been developing products for augmented reality & immersive media & is enjoying some great success. Our clients are all outside Wellington - North America, Australia & Auckland. Nothing keeps us here & not that we haven’t tried. Wellington doesn’t have the innovation or forward thinking.

I’m still questioning why Wellington does not have anything to offer us. But I keep thinking it’s more that Wellington wants nothing that we have to offer…

Wellington creatives don’t make it in Wellington. They make it elsewhere & live in Wellington until it becomes easier to live somewhere else or they are prepared to adjust their work & lifestyle to suit - I live in Wellington but we’re moving core business to Auckland. When I first worked with Phil in 2000 I commuted to Melbourne but worked in a satellite office (old style remote) back here in Wellington or my studio in Melbourne… we worked on installations in Sydney & I worked on events in Auckland too.

But as Wellington gets more & more isolated the remote working style gets more difficult to justify. The issue for our home town is that it keeps telling us it has great food & theatre & entertainment & all these things it has to offer… however the culinary & entertainment & lifestyle experiences are not as good as Melbourne or Auckland or Christchurch right now - ask all those new students who went to Canterbury this year.

Wellington could start offering a place that new people feel they are making a contribution… that’s what we wanted from LA DE DA 2014. A new culture that offered a place to belong & then celebrate that. And then show off about it to the World! A place where our hometown heros could come home to & invite the World to join in. That’s what culture is about. It’s about belonging & being able to contribute.

Wellington is still our home town. It would be nice to be able to make a contribution some day…

note: 2014 the main question was “who is Kendrick Lamar?”

toi.world™ /  by JoFF Rae

artists do art.

developers do dev.

so we’ve developed an augmented reality platform for artists.

toi.world™

AR+artist™ - Augmented Reality Platform


We have experienced a huge increase of appetite & demand for AR/VR/XR in Arts & Culture.

Artists need developers to help realise their digital & immersive artworks.

So we developed toi.world™ - customisable AR+artist™ Apps for indigenous artists.

The Platform, Apps & CMS allow artists to create & share their work as immersive experiences & engage with new & international audiences.

The indigi.nz™ 5G Agency - Art+Media Facility /  by JoFF Rae

SPACE ∞ TIME

The indigi.nz™ 5G Agency is operated by ALPHA State Limited.

The facility provides an exceptional creative environment & innovative resources for music & arts projects & creative productions.

As an agency indigi.nz™ designs compact short & long term exhibitions, installations & events that scale for online & interactive engagement or produced installation.

The indigi.nz™ 5G Agency immersive media studios feature state of the art equipment & innovative immersive media concept.

indigi.nz™ is a JV involving ALPHA State Limited (ARTIVIST : creative) & iSPARX.group Limited with selected independent creative operators to house the 5G immersive media studio.

CONCEPT ÷ INNOVATION

indigi.nz™ is an Agency.

An art studio in the business of emergence, incubation & facilitation of artistic & creative outcomes.  The concept of a contemporary art facility that embraces technology & specifically the anticipated impact of 5G on the arts, culture & heritage sector.

indigi.nz™ 5G Agency demonstrates incremental & disruptive innovation…

incremental innovation utilising our existing technology to increase value (features, design changes, etc.) within the existing market.

disruptive innovation, also known as stealth innovation, involves applying new technology or processes to our current market.

indigi.nz™ 5G Agency maintains a strong artistic ethos & ideology; embraces technology & innovation; & is unique, ambitious & revolutionary!

Engage

The indigi.nz™ solution to immersive media engagement involves a unique ability to develop & deliver on effective live, hybrid & digital engagement products - low latency multi user interactivity for mobile devices, installations & events.

New Media & App development

We design event Apps & custom media systems for integrated virtual engagement & dynamic content delivery. Our systems are unique & include a powerful drag-&-drop web interface to manage, update & collate information, media & content.

Augmented Reality

Augmented Reality & immersive media that integrates interactive assets responsive to user preferences & requests. We build augmented reality experiences.

3D

Photogrammetry & 3D rendered models of real world objects for AR, VR, MR & interactive installations. We have developed modular prescriptions for 3D & 2D assets & content.

Location

Positioning, location & wayfinding - a location positioning interface with BLE beacons, GPS, IPS, magnetic field mapping & spatial computing.

live + on demand engagement

*streaming from camera to distribution for conferences, live performance & concerts, festivals & cultural events, Hui & Wānanga - any requirement with a need to reach people.

live stream

Inform your audience. Live streaming is more relevant & accessible than ever before. With 5G & technology in mobile devices the engagement of streaming is growing.

360°

Immersive 360° media. 8K live streaming with the Insta360° Pro / Black Magic Design ATEM switching / STRATEGIC OB / Vision Switch - stream multi channel 360° to mobile devices, augmented reality or virtual reality hardware.

interactive

Impose your media. Integrated interactive & responsive media content enhances measurable engagement & value.

CONNECT WITH US

>> www.indigi.nz

Level 5 / 138 Wakefield Street, Te Aro, Wellington 6011

+64 21 969 434

media enquiries : media@indigi.nz

Ruatoki for Tāme Iti /  by JoFF Rae

 
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Ruatoki - an Augmented Reality ART App by ARTIVIST & iSPARX digital for Tāme Iti.

Executive Producer - Joff Rae / ARTIVIST
Producer - Finn Beattie
Creative Director - Ethan Wimsett
Lead Developer - James Norling
Asst Producer - Hohepa / HO RI
Graphic Design - Cole Holyoake
Translation & Story - Toi Iti
Studio - 110 Hideout / iSPARX.group
Agency - iSPARX.group : Immersive Space Programme by ALPHA State / iSPARX digital; Lost Boys Digital; ARTIVIST / ALPHA State | www.isparx.group

©2019 ALPHA State Limited - all rights reserved.

InDigiNous - Urban Shaman Aboriginal Art Gallery, Winnipeg /  by JoFF Rae

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New Zealand Māori artists working within digital environments

01 December 2017 – 20 January 2018

Opening Reception: December 01, 2017 from 8pm to 11pm
Where: Urban Shaman Aboriginal Art Gallery, 203-290 McDermot Ave. Winnipeg, MB

Artists: Reweti Arapere, Hana Rakena, Rachael Rakena, Kereama Taepa, Suzanne Tamaki, Johnson Witehira, Rangituhia Hollis

Virtual histories are a form of fictional writing that apply a ‘what if’ scenario to history. For example, ‘what if Christopher Columbus did not discover the Americas’, or ‘what if Able Tasman did not discover New Zealand’? Of course neither Columbus nor Tasman were responsible for discovering either of those lands, and the artists in this exhibition explore this idea of ‘virtual histories’ in relation to these types of so called ‘true histories’.

The artworks in this exhibition are made by seven Māori artists from Aotearoa New Zealand who use digital media to create real and virtual spaces for Indigenous knowledge. The exhibition includes a range of media from virtual reality and augmented reality artworks, through to video games, projection installation and 3D printing. Each artwork critiques dominate histories and perceptions of Indigenous peoples in Aotearoa New Zealand, and postulates on how different the world might be for Indigenous peoples in the future.

Exhibition curator Reuben Friend says, “the exhibition includes some of the leading figures currently working in Māori digital art and is a major chance to review how Māori digital media has advanced over the past ten years”.

Hand Sewn - David Roil / fashion anti fashion** /  by JoFF Rae

New Artivist Profile : WLG/

Fashion Anti Fashion from Hand Sewn - David Roil

ANTI FASHION - FASHION DESIGNER
@ 
HAND SEWN H.Q. 
ANTI FASHION ATELIER

*watch this space/ Guilty of ART//

Pūkana whakarunga! Pūkana whakararo! /  by JoFF Rae

1st of June Exhibit

Augmented Reality installation of 3D models of genuine artefacts from Te Papa with fine contemporary artworks for Matariki...

 

Reuben Paterson Afternoon Delight (2017) 
glitter and synthetic polymer on canvas, stretcher: 1501 x 2248 x 37 mm $50,000

Robyn Kahukiwa - Nga Tamariki a Tane
oil/alkyd oil on canvas, 122 x 122cm, 2015, $10,750

Stevei Houkamau 'Ipu Whenua', 2017white raku clay

Stevei Houkamau 'Ipu Whenua', 2017
white raku clay

An installation involving Augmented Reality from genuine artefacts from the Te Papa archives...

Pūkana whakarunga!
Gaze wildly to the realm above!

Reweti Arapere Kauri Hawkins Stevei Houkamau Lonnie Hutchinson Robyn Kahukiwa Kereama Taepa David Hakaraia James Lainchbury Reuben Paterson Ngatai Taepa

Pūkana whakararo!
Gaze wildly to the realm below!

with Te Whare Rokiroki - Māori Women's Refuge and others

Te Papa / Toi Poneke installation

Working with Artist & Curator Suzanne Tamaki & exclusive access to the Te Papa Artefacts & Collections.

This unique installation of integrated Augmented Reality & immersive media utilises genuine artefacts & archives with state of the art new technology involving Augmented & Merged Reality that will surprise, excite & enlighten... where art & education are cohesively confused in an immersive statement.

Producer Joff Rae says "Tamaki presents these works as a functional element of her curatorial process establishing a purposeful & relative response to the works of the selected artists showing in the group exhibition... the interactive AR & MR are unique artistic presentations & works - it's clever & insightful that she uses genuine artefacts from the Te Papa Collections"

Suzanne Tamaki presents selected Augmented & Merged Reality works.

This Is Art - a venture by Ero /  by JoFF Rae

Ero...

"After months of negotiations I have finally manage to score a pop up studio/shop in the third largest shopping complex in Australia, the numbers are huge, 16.7 million people through per annum with approx 250,000 through each week. Highpoint shopping centre in Maribyrnong have handed me the keys to this shop space. In this space it will be a studio, shop, gallery and workshop all rolled into one. For the gallery we will have a show once a month for a week starting in February so if anyone would like to have a show or group show pm me and I will email you details. The rent will be $450 for the week with $100 being for food, advertising etc. Commission will be a pay what you think is appropriate deal. Workshops will be starting in the school holidays and if anyone has a particular workshop they would like to put on pm also. I want to run eight hour workshops broken into two four hour blocks spread out over three days with three workshops running concurrently over the three days and depending on interest ten to fifteen participants per workshop. Each participant with be charged $65 per workshop with $35 per participant going to the artist taking the workshop. If their are artisans who have products they have made I would also be interested in hearing from you. Anyone who does performance of any genre pm me. This project I am calling 'This is Art' and will be based around El lissiky's beat the whites with the red wedge. Substituting the whites with mass consumerism and the red wedge with the subculture of art. This is an idea I have been working on for a couple of years. It is about intervention in a community to see if I can affect change with art being it's principal tool."
 

Searching For The Sun - Salmonella Dub [ NEW unreleased ] /  by JoFF Rae

vocal competition// record with Salmonella Dub!

Vocal competition music bed: Yodel a vocal for this new tune for the summer. No holds barred! All styleez welcomed. Pic taken Monday Dec 12th 2016 from our boat in Monaco Nelson.

Yo, hope your week has been fine? Here's our first nu tune for the summer. We're running a vocal competition for this starting next week. Yodel a vocal for us... All styleez welcomed. The winner gets to release a recorded version with us + 2 VIP tix to Raggamuffin X Feb 18th, plus a box set of Sal Dub CD's and vinyl. Comp starts next week. More info here over the weekend. ENJOY!